Graduate Certificate - Merchandising

Information is subject to change.
Please revisit this page again before the semester starts to make sure you have all the current information.
Drops and Refunds:
Students adhere to the drop and refund policies and deadlines of their home university.
Fall 2023 Course Information
Promotional Strategies in Merchandising

Course Description
Students in this course examine integrated marketing communications to understand promotional strategies and techniques and pursue cultural and global awareness, social responsibility, and ethical decision-making.
Contacts
Instructor

Nancy Lyons
Office: 605-688-4001
Fax: 605-688-5578
Nancy.Lyons@sdstate.edu

Campus Coordinator

For course access questions, contact the teaching university’s campus coordinator. For enrollment questions, contact your home university campus coordinator.
View the Campus Coordinator Directory >>

Disability Support Services

To request accommodations for this course, contact the disability support office at your home university. You must register each semester and for each course. Read more about the Great Plains IDEA process for requesting accommodations.


Textbooks

Advertising and Promotion: An Integrated Marketing Perspective
Belch & Belch
Edition: 12th edition
ISBN: 978-1-260-25931-5
Publisher: McGrawHill


Course Access
 
Your username and password for D2L will be the same when you first log in. For example, if your name is MaryJo McCullough, then your username will be MaryJo.McCullough and your password will be MaryJo.McCullough. Usernames and passwords are case sensitive and you will be required to change your password once you have logged in.
 
If you have trouble completing any of the steps above, forget your password, or have any questions, please contact the SDState Support Desk at 605-688-6776 for assistance.

Exam Proctor

This course does not require an exam proctor.

Synchronous Components

This course does not include synchronous components.

University Members
Members of the Great Plains IDEA are universities accredited by a regional accrediting agency recognized by the U.S. Department of Education. Member universities recruit, admit and graduate students, teach in an academic program and contribute to the leadership and maintenance of the alliance. Membership in the alliance is a selective process that engages institutional leadership at all levels.

Molly Roush Student Excellence Award Recipient 2020.pngThe flexibility and affordable tuition rates were what first enticed me to apply to the Great Plains IDEA Community Development program, but finding real solutions to the issues I’m passionate about is what has made this program so rewarding!  In my opinion, the best aspect of this program is the diversity among students and faculty.  My peers, who live all over the country and in various places around the globe, have challenged me to develop a broader and more diverse understanding of ‘community’ and how common problems affect each unique community.  I’m not just learning how to address similar issues in similar locations but am learning to be creative and adapt development methods to create solutions based on each community’s unique culture and needs.

– – Molly Roush, Community Development Master's Graduate,
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