A master’s degree in merchandising will help you deliver the right product or service to the consumer in the right place, in the right quantities, at the right time and the right price.
What can I do with a Merchandising degree?
Graduates of this program are prepared to lead corporate social responsibility initiatives in the following areas:
- Buying and merchandising
- Market research and entrepreneurial initiatives
- Product development
- Retail and sales leadership
- Promotions and social media marketing
- Sourcing and supply chain management
What will I learn in this program that the industry needs?
You will learn to:
- Analyze data using a variety of techniques
- Research and implement effective business strategies
- Design customer-focused product development strategies
- Create flexible promotional campaigns
- Balance the sustainable interests of businesses, consumers and society
- Predict micro and mass market cost controls
- Navigate trade regulations and recognize cultural concerns
- Understand the evolving standards of corporate social responsibility
For a complete list of learning outcomes and skills, view the Merchandising Student Handbook.
In this video, instructor Dr. Jennifer Jorgensen shares what employers in the soft goods industry need to be successful, and how our graduates earn the skills to help their business be successful.
How does this degree program work?
Our program is offered completely online, providing flexibility for busy adults who don’t have access or time to attend on-campus classes. Visit our How It Works webpage to learn more, or watch this short video.
Ready to get started? Visit our Getting Started page to learn what to do next.
Still have questions? Check out our FAQ section of the website.
What makes this program unique?
Aside from our student-centered curriculum, five universities work together to offer a top-notch master's degree. The faculty in the merchandising program work collaboratively across partner universities, providing diverse perspectives on the field, giving you unique experiences you couldn’t get when taking classes from just one university.
"One of my favorite things about Great Plains IDEA is that faculty from across many universities get to work together, bounce ideas off one another, and make sure the curriculum is the absolute highest quality. We have so many diverse perspectives among faculty, providing us multiple ways to teach information most effectively. We are a close-knit family in the merchandising program."
Linda Manikowske, associate professor at North Dakota State University
Degree and certificate titles vary by university. Consult each university for the title as it will appear on the diploma or certificate.
The master's degree program is 36 credit hours and consists of 10 required courses plus six credit-hours of practicum, thesis or elective credits.
The graduate certificate program is 12 credit hours and consists of three required courses and one elective course.