Curriculum

Graduate Certificate - Merchandising

Core Courses

This course offers an evaluation of psychological, sociological, and cultural theories of consumer behavior through the examination of factors influencing consumers' decision-making process.
In this course, students analyze leadership and how it affects organizational culture and change through a prism of past and current experiences. Students examine various leadership styles and develop a personal leadership philosophy for professional advancement in merchandising.
In this course, students learn to evaluate effectiveness and/or appropriateness of retail theories and current practices. Students learn to assess internal and external environmental forces impacting strategic decisions by retail firms and to synthesize past and present trends in order to forecast probable future patterns. Prerequisite: Retail Management course.

Elective Courses

This course is an advanced study of issues and management strategies necessary to design and produce a competitively priced product while offering visibility over material procurement and apparel production practices including the treatment of workers. Students examine the role of globalization, sustainability, and rapidly changing technology in the development of a successful product.
Students in this course examine integrated marketing communications to understand promotional strategies and techniques and pursue cultural and global awareness, social responsibility, and ethical decision-making.
Program Summary
Cost per credit hour:

2023-2024: $600
2024-2025: $610
Learn more about Tuition and Cost

Average time to complete:
Master's degree: 26 months
Graduate certificate: 12 months

36 Hours


12 Hours

University Contact
These campus coordinators can help you navigate Great Plains IDEA. Click on the university name to learn more about how Great Plains IDEA works at that campus. Ashley Schultz
Stacy Duffield
Rae Ann Montgomery
Melisia Bieber
Faculty
University Members
Members of the Great Plains IDEA are universities accredited by a regional accrediting agency recognized by the U.S. Department of Education. Member universities recruit, admit and graduate students, teach in an academic program and contribute to the leadership and maintenance of the alliance. Membership in the alliance is a selective process that engages institutional leadership at all levels.

Alison Eddy is a student in the Dietetics program at KUMC.Great Plains IDEA has so many benefits for its students. The ability to continue my education while working full-time and growing my family has been a huge benefit for me. Earning the Student Excellence Award will greatly benefit my family as we begin our lives with our new daughter because we can use it to pay for the rest of my tuition and will not have to budget in finishing my degree.

– – Alison Eddy, Dietetics and Nutrition Master's Degree Student,
See more testimonials »